NOTE: There are many different types of Shelf Tags, including the
REGULAR PRICE tag,
SALE PRICE tag,
DISCONTINUED tag, and so on.
If the Shelf Tag you need to look at is
missing, take the
ITEM in question to
PRICE CONTROL to
SCAN its
UPC with a
GUN in order to get the
STORE CODE, and to perhaps also learn whether or not the
ITEM is currently
ON SALE (although one of the
STORE'S in-
AISLE PRICE CHECK SCANNERS may be able to tell you that). You may or may not be instructed to leave the
ITEM you brought, in order for
PRICE CONTROL to make a replacement Shelf Tag.
Moving Shelf Tags is a no-no. You only do it if you've previously gotten instructions and/or permission to
CUT IN a new
PRODUCT or to expand one
HOLE at the expense of another.
DETAILS: Shelf Tag ANATOMY. OK. Fair warning: this is the deep end of the pool. At one time I wondered what are all of the things that make up a Shelf Tag, or, what would the definition of a Shelf Tag look like? So, I tried to write one. And that's what you see below: the results of my research at one particular point. (Doubtless Shelf Tags will continue to change over time, so please just take this as a demonstration of principle.)
Now, if the definition happens to look a little strange, that's because it's written in computer-ese. More specifically, I used what one might call a loosely written modified Extended Backus-Naur (BNF) form with POSIX and GREP extensions.
Say,
“Eh?” Well, the overall idea is simply that you have to define things as you go, taking absolutely
nothing for granted. For instance, as you'll see below, even a single
“LETTER” must be defined, here as one thing selected from the list
“[ ]” of capitals and lower-case A through Z. Likewise,
“*” means
“zero or more;” “+” means
“one or more;” “|” means
“or,” and so on. In just a few moments, you can probably get the hang of it.
- Shelf_Tag =
- , Retail_Price_Info =
- , Item_Name = Manufacturer_Name, Blank, Product_Name ;
- Manufacturer_Name = Character_String ;
- Character_String = [ Letter* | Symbol* | Digit* | Blank* ]+ ;
- Letter = [A-Za-z] ;
- Symbol = [!"#$%&'()*+,-./:;?@\[\\\]_`{|}~^=<>] ;
- Digit = [0-9] ;
- Blank = [ \t] ;
- Product_Name = Character_String ;
- , Size_or_Quantity =
- , Quantity = Integer {, ".", Integer }? ;
- Integer = Digit {, Digit }* ;
- , Units =
- [ ( "CT" | "COUNT" )
- | ( "OZ" | "OUNCE"{"S"}? )
- | ( "FOZ" | "FLUID OUNCE"{"S"}? )
- | ( "LB" | "POUND"{"S"}? )
- | ( "SQF" | "SQUARE ", ("FOOT" | "FEET") )
- ] ;
- ;
- {, Count_per_Case}? = Integer ;
- {, UPC_Numeric_Code}? =
- , Digit
- , "-"
- , Digit{5}
- , "-"
- , Digit{5}
- {, "-", Digit}?
- ;
- {, Week_Number_Tag_Posted}? = [1-52] ;
- {, Retail_Code = Commodity_Code, " - ", Store's_Stock_Code}? ;
- Commodity_Code = Digit{2|3|4|5} ; (* For ordering TAGS by an entire section *)
- Store's Stock Code = {Digit,}? Digit{5} ; (* Usually 6, but 5 digits if omit leading 0. *)
- {, [ UPC_Bar_Code | "DSD" | (Discontinued_Date, Pull_Date) ]}? ;
- UPC Bar Code = (* Pattern of Thick and Thin Vertical Bars *)
- Discontinued_Date = Month_Number,"/",Day ;
- Month_Number = [01-12] ;
- Day = [01-31] ;
- Pull_Date = Month_Number,"/",Day ;
- , Retail_Unit_Price =
- , ["UNIT PRICE" | "Unit Price without Bonus Card"]
- , Price = [ Dollar_Price | Cents_Price ] ;
- Dollar_Price = "$", Integer {, "." Digit{2}}? ;
- Cents_Price = Digit {, Digit}?, "¢" ;
- , "PER"
- , [ Units | Quantity ] ;
- , Retail_Price =
- , ["RETAIL PRICE" | "Price without Bonus Card]
- {, Quantity, ("FOR" | "/")}?
- , Price
- ;
- ;
- {, Dangler_Info}? =
- | On_Sale =
- , Sale_Price_Info =
- , Sale_Unit_Price =
- , ["UNIT PRICE" | "Unit Price with Bonus Card"]
- , Price
- , "PER"
- , [ Units | Quantity ] ;
- , Date_Sale_Ends = "Thru:" Month, " ", Day, {" TPS"}? (* TPS = “Temporary Price Savings”*);
- Month = [JAN-DEC] ;
- Day = [01-31] ;
- {, "WITH BONUSCARD"}?
- , [ Sale_Price | Deal] ;
- Sale_Price = Price (* < Retail_Price *)
- Deal = "BUY ONE GET ONE FREE OF EQUAL VALUE" (* E.g. *)
- , Savings_Info = "Bonus Buy Savings", "Save", Savings_Amount {, Requirements}? ;
- Savings_Amount = Price (* I.e., = Retail_Price - Sale_Price *) ;
- Requirements =
- [ "WITH BONUSCARD"
- | "ON", Quantity {,"WITH BONUSCARD"}?
- | "Must Buy ", ["Quantity" | Quantity]
- ] ;
- | New_Item = "New Item", "GOOD THRU", Date
- Date = Month_Number, "/", Day, "/", Year = Digit{2}
- | New_Low_Price = "New! Low Price"
- | Extra_Rewards = "EXTRA REWARDS"{4}, Message, "EXTRA REWARDS Savings!"
- Message = "Buy 2 THRU ", Date," GET A CHECKOUT COUPON FOR $1.00 OFF YOUR NEXT SHOPPING ORDER", "MINIMUM $1.00 PURCHASE REQUIRED" (* E.g. *)
- | Store_Brand =
- | Tout = ((* Store_Logo *), "Top Quality, Lower Price.")
- | Generic = ("GV", "Guaranteed Value", "Good Quality.", "Everyday Low Price.", ("Exclusively at", (* Store Name *) ) ;)
- | Health_&_Beauty = ("CareOne(TM)" ;)
- | Laundry_&_Cleaning = ("Pure Power" ;)
- | Pet_Products = ("Companion(TM)", Pet", "Your Trusted Friend(TM)" ;)
- ;
- | Compare_and_Save =
- , "SAVE UP TO", Price, "Compared To"
- , {STORE, Price, "Price Checked on ", Date }+
- STORE = Character_String ;
- , "GOOD THRU " Month_Number", "/", Date ;
- | Discontinued = "Discontinued Item", {"SALE Clearance SALE"}?, "While Supplies Last"
- ;
- ;
For more about BNF, see for example:
http://en.wikipedia.org/wiki/Backus-Naur_form#Variants 
= Hover to color, click to enlarge.